Desktop application to manage a Google AdWords account. The application allows users to make changes to their account and advertising campaigns before synchronising with the online service.
- Chrome (Windows XP/Vista)
Desktop search application, that indexes e-mails, documents, music, photos, chats, Web history and other files. It allows the installation of Google Gadgets.
Virtual globe that uses satellite imagery, aerial photography and GIS over a 3D globe.
- Gmail/Google Notifier (Mac OS X, Windows 2000/XP)
Alerts the user of new messages in their Gmail account.
- Pack (Windows XP/Vista)
- Kingsoft / Google Dictionary (Windows XP/Vista)
“Google co-operation PowerWord Edition” is Kingsoft and Google translation of the market-oriented joint development of the Internet, apply to individual users of free translation software.
- Photos Screensaver
Photo organization and editing application, providing photo library options and simple effects.
- Picasa Web Albums Uploader (Mac OS X)
- Secure Access (Windows 2000/XP)
- SketchUp (Mac OS X and Windows 2000/Windows XP)
Simple 3D sketching program with unique dragging interface and direct integration with Google Earth.
- Visigami (Mac OS X Leopard)
- Web Accelerator (Windows 2000 SP3+/XP/Vista)
These products created by Google are extensions to software created by other organizations.
- Blogger Web Comments (Firefox only)
Displays related comments from other Blogger users.
- Dashboard Widgets for Mac (Mac OS X Dashboard Widgets)
A browser plug-in that enables development of off-line browser applications.
- Send to Phone (Firefox)
Allows users to send text messages to their mobile phone (US only) about web content.
Online mobile products
- Blogger Mobile
Only available on some US networks. Allows you to post to your Blogger blog from a mobile device.
Read a list of all Google Calendar events from a mobile device. There is also the option to quickly add events to your personal calendar.
Access a Gmail account from a mobile device using a standard mobile web browser. Alternatively, Google provides a specific mobile application to access and download Gmail messages quicker.
Access Google News on a mobile device using a simpler interface compared to the full online application.
- Google Mobilizer
Makes any web page mobile-friendly.
Simple version of iGoogle – you must visit the information page to choose which modules to display on your personal mobile version as not all modules are compatible.
- Product Search
Updated version of the previous Froogle Mobile
View Google Reader on a mobile device.
- Mobile search
Search web pages, images, local listings and mobile-specific web pages through the Google search engine. If a webpage is not tailored for a mobile device Google will provide a simple text version of the webpage generated using an algorithm.
- Picasa Web Albums
Downloadable mobile products
These products must be downloaded and run from a mobile device.
A downloadable application that has many advantages over accessing Gmail through a web interface on a mobile such as the ability to interact with Gmail features including labels and archiving. Requires a properly configured Java Virtual Machine, which is not available by default on some platforms (such as Palm’s Treo).
Mobile application for viewing maps on a mobile device, available for BlackBerry, Windows Mobile, Symbian, J2ME and Palm OS smartphones or any phone with a properly configured Java Virtual Machine.
- Mobile Updater (BlackBerry only)
Keeps all Google mobile products up-to-date. Also allows installation or uninstallation of these products.
- Sync for BlackBerry
Synchronizes a BlackBerry calendar with multiple Google calendars using a Google Account.
- Talk (BlackBerry only)
VoIP application exclusively for BlackBerry smartphones.
These products must be accessed via a Web browser.
Advertisement program for Website owners. Adverts generate revenue on either a per-click or per-thousand-ads-displayed basis, and are adverts shown are from AdWords users, depending on which adverts are relevant.
- AdWords Website Optimizer
Integrated AdWords tool for testing different website content, in order to gain to the most successful advertising campaigns.
- Audio Ads
Calling system so users can call advertisers for free at Google’s expense from search results pages.
Internet ad serving provider.
Scheme for non-profit organizations to benefit from free Cost-Per-Click advertising on the AdWords network.
- TV Ads
Communication & Publishing
- 3D Warehouse
Google 3D Warehouse is an online service that hosts 3D models of existing objects, locations (including buildings) and vehicles created in Google SketchUp by the aforementioned application’s users. The models can be downloaded into Google SketchUp by other users or Google Earth.
Custom domain and service integration service for businesses, enterprise and education, featuring Gmail and other Google products.
Weblog publishing tool. Users can create a custom, hosted blogs with features such as photo publishing, comments, group blogs, blogger profiles and mobile-based posting with little technical knowledge.
Free online calendar. It includes a unique “quick add” function which allows users to insert events using natural language input. Other features include Gmail integration and calendar sharing. It is similar to those offered by Yahoo! and MSN.
Document, spreadsheet and presentation application, with document collaboration and publishing capabilities.
News feed management services, including feed traffic analysis and advertising facilities.
Google Friend Connect
Mini-applications designed to display information or provide a function in a succinct manner. Available in Universal or Desktop format.
- Gmail (Also known as Google Mail)
Free Webmail IMAP and POP e-mail service provided by Google, known for its abundant storage and advanced interface. It was first released in an invitation-only form on April 1, 2004. Mobile access and Google Talk integration is also featured.
Free voice communications product that includes a POTS telephone number. It includes a follow-me service that allows the user to forward their GrandCentral phone number to simultaneously ring up to 6 other phone numbers. It also features a unified voice mail service.
- iGoogle (Previously Google Personalized Homepage)
Web clipping application for saving online research. The tool permits users to clip text, images, and links from pages while browsing, save them online, access them from any computer, and share them with others.
A knol is an authoritative article about a specific topic.
- Marratech e-Meeting
Social networking service, where users can list their personal and professional information, create relationships amongst friends and join communities of mutual interest. In November 2006, Google opened Orkut registration to everyone, instead of being invitation only.
Webpage-publishing program, which can be used to create pages and to host them on Google’s servers. However, to focus on another Google Webpage-publishing service called Google Sites, the new sign-up are not longer accepted since 2008. And all existing content on Page Creator will be transferred to Google Sites in 2009.
Online photo sharing, with integration with the main Picasa program.
Web-based news aggregator, capable of reading Atom and RSS feeds. It allows the user to search, import and subscribe to feeds. The service also embeds audio enclosures in the page. Major revisions to Google Reader were made in October 2006.
- Sites (Previously Jotspot)
Website creation tool for private or public groups, for both personal and corporate use.
- Shared Stuff
Web page sharing system, incorporating a Share bookmarklet to share pages, as well as a page for viewing the most popular shared items. Pages can also be shared through third party applications, such as del.icio.us or Facebook.
- SMS Channels (Google India Only)
Launched September 2008, allows users to create and subscribe to channels over SMS. Channels can be based on RSS feeds.
- Questions and Answers (Google Russia Only)
Community-driven knowledge market website. Launched on June 26, 2007 that allows users to ask and answer questions posed by other users. 
Popular free video sharing Web site which lets users upload, view, and share video clips. In October 2006, Google, Inc., announced that it had reached a deal to acquire the company for $1.65 billion USD in Google’s stock. The deal closed on 13 November 2006.
A tool that allows developers to write and run web applications.
Google’s site for developers interested in Google-related development. The site contains Open Source code and lists of their API services. Also provides project hosting for any free and open source software.
- Mashup Editor
Web Mashup creation with publishing facilities, as well as syntax highlighting and debugging.
A set of common APIs for building social applications on many websites.
Allows developers to create custom search results that Google users can add to their search pages.
- Webmaster Tools (Previously Google Sitemaps)
Mapping service that indexes streets and displays satellite and street-level imagery, providing driving directions and local business search.
Edit the map in more than a hundred countries and watch your edits go into Google Maps. Become a citizen cartographer and help map your world.
Imagery of Mars using the Google Maps interface. Elevation, visible imagery and infrared imagery can be shown. It was released on March 13, 2006, the anniversary of the birth of astronomer Percival Lowell.
An Internet tool for viewing the stars and galaxies, you can now access this tool through a browser version of “Google Sky”.
Taxi, limousine and shuttle search service, using real time position of vehicles in 14 US cities. Ride Finder uses the Google Maps interface and cooperates with any car service that wishes to participate.
Public transport trip planning through the Google Maps interface. Google Transit was released on December 7, 2005, and is now fully integrated with Google Maps. (For Google Earth, see “Standalone applications“)
- Accessible Search
E-mail notification service, which sends alerts based on chosen search terms, whenever there are new results. Alerts include web results, Groups results news, and video.
Google submission database, that enables content owners to submit content, have it hosted and make it searchable. Information within the database is organized using attributes.
- Blog search
Weblog search engine, with a continuously-updated search index. Results include all blogs, not just those published through Blogger. Results can be viewed and filtered by date.
- Book Search (Previously Google Print)
Search engine for the full text of printed books. Google scans and stores in its digital database. The content that is displayed depends on the arrangement with the publishers, ranging from short extracts to entire books.
Online payment processing service provided by Google aimed at simplifying the process of paying for online purchases. Webmasters can choose to implement Google Checkout as a form of payment.
Search engine for programming code found on the Internet.
- Directory (Google China)
Navigation directory, specifically for Chinese users.
- Experimental Search
Options for testing new interfaces whilst searching with Google, including Timeline views and keyboard shortcuts.
Searchable US business news, opinion, and financial data. Features include company-specific pages, blog search, interactive charts, executives information, discussion groups and a portfolio.
Web and e-mail discussion service and Usenet archive. Users can join a group, make a group, publish posts, track their favorite topics, write a set of group web pages updatable by members and share group files. . In January, 2007, version 3 of Google Groups was released. New features include the ability to create customised pages and share files.
Game that induces participants to submit valid descriptions (labels) of images in the web, in order to later improve Image Search.
Image search engine, with results based on the filename of the image, the link text pointing to the image and text adjacent to the image. When searching, a thumbnail of each matching image is displayed.
Collection of linguistic applications, including one that allows users to translate text or web pages from one language to another, and another that allows searching in web pages located in a specific country or written in a specific language.
- Life Search (Google China)
Search engine tailored towards everyday needs, such as train times, recipes and housing.
A specialised search engine that obtains Film showing times near a user-entered location as well as providing reviews of films compiled from several different websites.
- Music (Google China)
A site containing links to a large archive of Chinese pop music (principally Cantopop and Mandopop), including audio streaming over Google’s own player, legal lyric downloads, and in most cases legal MP3 downloads. The archive is provided by Top100.cn (i.e. this service does not search the whole Internet) and is only available in mainland China. It is intended to rival the similar, but illegal, service provided by Baidu.
Automated news compilation service and search engine for news. There are versions of the aggregator for more than 20 languages. While the selection of news stories is fully automated, the sites included are selected by human editors.
Feature within Google News, that allows users to browse articles from over 200 years ago.
Search engine to search through millions of patents, each result with its own page, including drawings, claims and citations.
- Product Search (Previously Froogle)
Price engine that searches online stores, including auctions, for products.
- Rebang (Google China)
Google China‘s search trend site, similar to Google Zeitgeist. Currently part of Google Labs.
Search engine for the full text of scholarly literature across an array of publishing formats and scholarly fields. Today, the index includes virtually all peer-reviewed journals available online.
List of items generated when the user enters a few examples. For example, entering “Green, Purple, Red” produces the list “Green, Purple, Red, Blue, Black, White, Yellow, Orange, Brown.”
Mobile phone short message service offered by Google in several countries, including the USA, Japan, Canada, India and China and formerly the UK, Germany and Spain. It allows search queries to be sent as a text message. The results are sent as a reply, with no premium charge for the service.
Auto-completion in search results while typing to give popular searches.
- University Search
Listings for search engines for university websites.
- U.S. Government Search
Video search engine and online store for clips internally submitted by companies and the general public. Google’s main video partnerships include agreements with CBS, NHL and the NBA. Also searches videos posted on YouTube.
- Voice Local Search
Non-premium phone service for searching and contacting local businesses
- Web History (Previously Google Search History / Personalized Search)
Web page tracking, which records Google searches, Web pages, images, videos, music and more. It also includes Bookmarks, search trends and item recommendations.
Web search engine, which is Google’s core product. It was the company’s first creation, coming out of beta on September 21, 1999, and remains their most popular and famous service. It receives 1 billion requests a day and is the most used search engine on the Internet.
Traffic statistics generator for defined websites, with strong AdWords integration. Webmasters can optimize their ad campaigns, based on the statistics that are given. Analytics is based on the Urchin software and the new version released in May 2007 integrates improvements based on Measure Map.
Data trend viewing platform to make nations’ statistics accessible on the internet in an animated, interactive graph form.
Graph plotting application for Web Search statistics, showing the popularity of particular search terms over time. Multiple terms can be shown at once. Results can also be displayed by city, region or language. Related news stories are also shown.
Collection of lists of the most frequent search queries. There are weekly, monthly and yearly lists, as well as topic and country specific lists. Closed 22 May 2007 and replaced by “Hot Trends, a dynamic feature in Google Trends“.
Hardware device that can be hooked to corporate intranets for indexing/searching of company files.
Google’s directory assistance service, which can be used free of charge from any telephone in the US and Canada.
Applications that have been discontinued by Google, either because of integration with other Google products, or through lack of support.
Saved browser settings for backup and use on other installations of Mozilla Firefox.
Bar on your desktop with a minibrowser built into it. It was discontinued when a very similar feature was added to Google desktop. Some people preferred Google deskbar for its ability to add custom searching and the mini-browser so you wouldn’t have to open an actual window. The last release, version 9.95, had a .NET plugin.
- Free Search
Free code to embed either web search or site search into another website. Discontinued in favour of Google Co-op’s Custom Search Engine.
Allowed users to send images across the Internet and publish them to blogs.
Soccer community site, similar to services such as MySpace, in that each member had a profile, and could join groups based on shared interests. The service allowed a user to meet other fans, create games and clubs, access athletes from Nike, and watch and upload video clips and photos.
- Lively (Windows XP/Vista)
Local listings service, before it was integrated with mapping. The merged service was then called Google Local, which was further renamed to Google Maps due to popular demand.
Music ranking of the songs played with iTunes, Winamp, Windows Media Player and Yahoo Music. Trends were generated by Google Talk‘s “share your music status” feature.
- Personalized Search
Search results personalization, now fully merged with Google Accounts and Web History.
- Public Service Search
Non-commercial organization service, which included free SiteSearch, traffic reports and unlimited search queries. Discontinued in February 2007 and re-directed to Google Co-op.
- Related Links
Script that places units for related Web content, including pages, searches and videos, on the owner’s Website, through embedded code. Discontinued in July 2007.
- Video Player (Mac OS X/Windows 2000/XP)
Standalone desktop application that allowed you to view videos from Google Video.
- Voice Search
Automated voice system for searching the Web using the telephone. Now called Google Voice Local Search, it is currently integrated on the Google Mobile web site.
Re-designed Google search homepage, using a Mac OS style interface. It appeared in Google Labs, but was removed the following day for undisclosed reasons.
Jaiku is mobile micro blogging and presence service. (Discontinued January 2009)
Social networking site built specifically for use on mobile phones. Users text their location to the service, which then notifies them of crushes, friends, friends’ friends and interesting venues nearby. (Discontinued January 2009)
- Google Notebook
View and add notes to your Google Notebook. (Discontinued January 2009)